Serene | bloobloom

Two models wearing translucent blush square optical glasses while lying on a stone surface in the sun.

Red translucent rectangular sunglasses with dark lenses displayed on large green tropical leaves in natural sunlight.

SERENE Introducing our most elegant release to date. Inspired by the refined glamour of late-1960s Riviera eyewear, SERENE limited edition reinterprets the classic rectangular frame through softer proportions and rounded contours. Neither bold nor restrained, it sits comfortably between the two, offering a versatile silhouette that feels refined, quietly expressive, and effortlessly wearable. Shot between sea and sky, this campaign celebrates the quiet elegance of the Mediterranean coast, an invitation to slow down, look closer, and savour the season.